Monday, March 2, 2009

5 Methods to Keep Visitors Coming Back

Loads of profitable websites rely on repeat visitors to their site to account for a major amount of the traffic to their website.Visitors that come back are easier to convert into buying customers because as they keep returning to the website, the more they will gain more trust in your website.The credibility of a site is the very thing to think about for success.So it is to your benefit, you should keep visitors returning to the website.You can use some of the following methods:


1) Start a forum, chat room or shout box.

When you have created a forum, chat room or shout box, this creates a way of giving your visitors somewhere to voice their opinions and exchange views with like minds - they will all be visitors to you website.When conversations grow, with many responses a feeling of community will also result from this and your visitors are extremely likely to start returning to your website almost instinctively every day.

2) Start a web log (blog) having an internet journal, or what is usually called a blog, on your website and continually keep it updated including all the latest news about yourself and products that may help the visitor.The general public are always curious looking for information and they are highly likely to keep their eyes constantly glued to the monitor of your website if you post fresh news consistently.You will also gain lots of trust because you are showing to them that you are also a real life person!

3) Carry out polls or surveys.More methods that can benefit your site are polls and surveys there are other methods of getting visitors involved that you should most certainly consider introducing to your website.They can give a quick way for visitors to show their opinions and to interact on your website.You should probably consider the idea of publishing polls or surveys that are very relevant to the specified customers to your website so that they are kept interested enough to find out about the results to the polls and or survey.

4) Hold puzzles, quizzes and games, just think of the amount of office workers that are doing nothing at work from day to day, and you can imagine just how many people are likely to visit your website if you give those lots of very interesting and addictive methods of entertainment.It will also benefit you to can hold competitions that will award the high score winners and keep them attempting time and time again to win the prize.

5) Update frequently with fresh content.You should be updating your website on a frequent basis with new information that will ensure that every time your visitors return to your website, they will have some information to read on your website.As you have probably guessed, this is the most popular known and most powerful method of getting visitors to return to your website, but you are in luck because this is also something that is not done very well out of all the traffic generating methods, because of the laziness of webmasters.People won't enjoy browsing a website that looks the same and never changes over the years, so be sure to keep your website updated with the latest information.


About the Author

Uchenna Ani-Okoye is an internet marketing advisor and co founder of Top Affiliate Programs


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Tuesday, December 30, 2008

Recession Proof Marketing Strategies For An Internet Based Business

We are all no doubt feeling the effects, in some way or another, of the recession that hit the world economy in 2008.As internet marketers we need to put a recession marketing strategy in place in order to ensure that we have a recession proof internet based business.

Just because a world-wide recession has struck does not mean that it is a bad time to make an income online with an internet based business.

We all react in different ways when a recession sets in.How we react all depends on our own unique situation.Some cut back totally on luxuries, others opt for a cheaper version, but we don't stop purchasing goods.Some products even experience record highs during a recession.In order to respond to the new situation, it is just a matter of altering course and mapping out a recession marketing strategy.

Understanding what people are interested in buying and why they need or want to buy it is what an online recession marketing strategy would then involve.This is even more important during a recession than in a boom and is the key to ensuring that you have a recession proof internet based business.

People feel good during a boom.As people are assured that their jobs are safe and so is their next pay check, they feel rich and confident and don't mind spending because they have money available.It is during these times that most people can make money from their own internet based business.

However, it is a different story during a recession.A great many people cut back and no longer buy luxuries as they are worried about their financial situation.The idea of purchasing luxury items such as large appliances or new cars are put on hold and people tend to make do with what they have got and tend to repair rather than buy new items.

During these times of financial uncertainty people search for cheaper alternatives in the form of used goods, spare parts, DIY solutions, cheaper food sources, they eat at home rather than dine out and any other products that can help reduce their monthly expenditure.

This change in shopping behavior offers internet based businesses some clear recession marketing opportunities, some examples being:


1.

Financial Counseling and Basic Financial Advice: You'll be surprised how many people spend like crazy with a credit card but actually have no idea of how to manage credit card debt.Others have no idea how to prepare a household budget.Many more will require financial counseling during the recession as these people are in desperate need of help right now.

2.Informative How-To eBooks: Something that will be very popular during a recession is cheap information products that teach people practical skills that they can use to save or even make money or explain in detail how to survive during a recession.This gives you the opportunity to either write your own ebook or search for high quality packages that offer rebranding rights so that you can offer them as your own.

3.Don't forget about eBay: As people look to raise money by selling off things they no longer require and others look for bargains or second-hand goods to save money, it is very likely that eBay will experience growth during the recession.The opportunity to start your own full-time internet based business awaits you at eBay.

This gives internet marketers the opportunity to promote eBay related affiliate programs or offer eBay advice and business solutions.

4.There are those that are so keen to start their own internet based business but feel that they just cannot afford the expense.There is a great opportunity for you to reach out and offer advice on how to make an income online on a shoestring budget.They will be excited to learn that the start-up costs of an internet business are minimal and will be keen to know more about free blogs, free affiliate programs, free article marketing strategies and free traffic exchanges.

When you see the opportunity that a recession presents, it is possible to build a recession proof internet based business and make an online income out of recession proof marketing.


About the Author

Cynthia Minnaar runs her own recession proof Internet Based Business full-time from home.

She invites you to find out more about how to start an internet business and recession proof marketing strategies.

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